Jacoby Manufacturing (Pty) Ltd was born out of a need to help fellow musicians. In this day and age, there are so many factors that hinder the inspiration and progression of something that generally starts out as a hobby – a pastime.
Sometimes it turns into a profession.
As a muso myself, I’ve been struggling lately to acquire the tools I need due to the ever changing financial and political climate. My GAS (Gear Acquisition Syndrome) list has slowly started to wither as I’m left to fight import prices and exchange rates. After a while, most of us have to face the reality of budget limitations and where that disposable income goes.
I started this company to set right what’s wrong with this beautiful pastime. You shouldn’t have to spend a fortune to enjoy decent quality equipment. Entry level doesn’t have to be shoddy.
I hope this ideal will help to encourage musicians to learn and master their craft. To write songs – good ones. The music industry has become radical but it always comes down to the basics. If we get that right, there will always be good musicians and good music at the heart of it all.
Jacoby Manufacturing (Pty) Ltd makes this promise to the muso community and if at any point you don’t feel we’re upholding our end, please let me know. Don’t go on a huge social media rant if you’re dissatisfied. Rather talk to me as a fellow muso so I can sort it out and do right by the community.
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